The big summer flea market of Brem-sur-Mer
Unmissable summer event on the Vendée Côte de Jade, Broc'à Brem takes place every last Saturday of July in Brem-sur-Mer. Summer flea market between vineyards and ocean, in this unique Vendée wine-producing town. Sources mention Thursday 30 July or Saturday 25 July 2026 - to confirm.
Broc'à Brem is the big summer flea market of Brem-sur-Mer, held each last Saturday of July for many years. It draws holidaymakers and locals alike to this unique Vendée wine-producing town - Brem produces the AOC Fiefs Vendéens, notably the Mareuil-Brem cuvée. The event falls in peak summer when population swells with tourists.
In the town centre or a suitable car park, it gathers private sellers and some semi-professional dealers. The atmosphere is that of Vendée summer flea markets: relaxed, family-friendly, with a holiday scent.
Between Brétignolles-sur-Mer and Les Sables-d'Olonne on the Côte de Jade. 3,000 year-round residents plus fine sandy beaches (Dunes, Mines, Sauveterre). Unique feature: vines running down to the coast producing Fiefs Vendéens (AOC since 2011).
Heritage worth detour: 11th-century Saint-Nicolas church, La Gachère fishing port, GR8 coastal path with stunning ocean views.
Combine with Brem wine tasting at a local winery, coastal path walk or seafood lunch at La Gachère port. Brem's beaches are usually less crowded than neighbouring big resorts.
Broc'à Brem returns in 2026 in Brem-sur-Mer, last Saturday of July (25 July 2026). Summer flea market between vines and ocean on the Vendée Côte de Jade. Free entry. Verify exact date with town hall.
Brem-sur-Mer (85470). Confirm exact location with town hall or tourist office.
Last Saturday of July. 2026: sources mention Thu 30 July or Sat 25 July - to confirm.
Free entry.
D32 from Saint-Gilles-Croix-de-Vie (14 km) or D38 from Les Sables-d'Olonne (12 km).
Several free car parks.
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